Startup News

As the founder of a new startup the prospect of getting your brand in front of a potential corporate customer can be daunting, but landing with a deal can reap huge dividends for your business.

Brand economist Edgar Baum suggests there are a number of areas that prevent marketers from generating accurate insight. Most ironically, one of them is a higher expectation of precision metrics for marketing than other ...

Steve Case and a team of investors launched a venture firm called Revolution to invest in disruptive, innovative companies that are not based in California, New York or Massachusetts. The company has a seed fund called "...

Here are five things in technology that happened this past week and how they affect your business. Did you miss them?

50 years ago, dancer Judi Missett founded Jazzercise to promote fitness for women. Today, the business has expanded into a $2 billion franchise with dance as well as cardio and kickboxing classes, with Missett still in c...

If only you knew how to make your employees care as much as you do. If only you knew how to motivate them. Then, they'd be more productive, more enthusiastic. Here's the simple and direct great leaders motivate a team me...

Bigscreen is first and foremost a destination where users can share their desktop screens with friends. Bigscreen TV takes the service in a new place.

Apologies, while potentially effective, are not a cure-all and not all the same. In fact, a poorly delivered apology can be worse than none at all, a study involving Uber riders found. One key finding: money talks. An ap...

Jeffrey Welser, vice president and lab director at IBM Research at Almaden, breaks down quantum computing in terms anyone can understand.

For startups on tight budgets, when is the right time to make the first marketing hire? The answer is simple: As soon as possible.

Here's a look at the first tech billionaire.

Thomas Keller shared six lessons he learned when he first went to work at a restaurant - as a dishwasher. Yes, he started at the bottom and worked his way up. It was part of his training.

You're never going to get your best work done if you're not satisfied with all aspects of your life. Devoting too many hours to your job can actually reduce the quality of your work.